7 tips for posting on social media
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Consistently cultivating engagement on social media is no easy task—but when done right it can drive a significant amount of traffic to your website and allow you to acquire new customers. This checklist has 7 tips for posting on social media that will help you increase engagement across your social media platforms.
1. Keep Your Social Media Posts Short and Simple
- Twitter: 71 – 100 characters
- Facebook: 40 – 119 characters
- Google+: less than 60 characters per headline
2. Include a Link with Every Social Media Post
Ensure the link is relevant
3. Include an Image with Every Social Media Post
4. Be Social on Your Social Media Networks
- Respond to mentions
- Follow or like your engaged followers
- Like posts from your engaged followers
- Monitor hashtags
- Participate in relevant conversations
5. Identify and Follow Influencers in Your Industry
6. Reuse and Recycle Your Social Media Posts
- Re-write the post using different messaging
- Include a different hashtag
- Use a different call to action
- Include a different mention
- Experiment with the time of days and days of week you share your post
7. Post Consistently and Diversify Your Offering
- Use the right social media channel for the type of content
- Post a mix of promotional, conversational, and personal posts
- Post regularly and consistently
Via AddThis
