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Each minute passes, several million Likes are recorded in the Facebook database, hundreds of thousands of shares, and comments too many to count. Facebook is a social networking giant, with more than a billion...
An email newsletter is one of the best marketing tools you have at your disposal. It allows you to engage with your customers on a regular basis; easily promote new content, products or services;...
When most people think of Search Engine Optimization (SEO), they think of words. Search engines love new, relevant, keyword-rich content, and they reward the websites that have it with better page rankings. Search engines...
Do you have a mobile-first website strategy? If you’re still developing visual assets, landing pages and content for desktop and hoping that responsive design takes care of the rest, it’s time to take another...
Hate to break it to you, but the world does not care which breakfast cereal, discontinued ‘90s soda, or Teenage Mutant Ninja Turtle you are (Leonardo, obviously). So instead of publishing yet another link...
Even though Google search is not the be all and end all to business, having a site that ranks well for commonly searched key terms helps greatly. As you may well know, Google has...
Consistently cultivating engagement on social media is no easy task—but when done right it can drive a significant amount of traffic to your website and allow you to acquire new customers. This checklist has...
