How To Become a Shopify Expert and Get Listed on the Shopify Partner Directory

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If you’re a skilled professional in design, development, or marketing and you want to offer your expertise to businesses using the Shopify platform, becoming a Shopify Expert and getting listed on the Shopify Partner Directory is an excellent way to boost your credibility and expand your reach to potential clients. This directory, formerly known as the Experts Marketplace, is the go-to place for Shopify merchants looking for third-party agencies and freelancers to assist with their e-commerce needs. While the Shopify Partner Directory is currently not accepting new applications, you can still prepare yourself for future opportunities by meeting and maintaining eligibility requirements. In this article, we’ll guide you on how to become a Shopify Expert and position yourself for listing on the Shopify Partner Directory.

Who Are Shopify Experts?

Shopify Experts are certified professionals with expertise in various areas, including marketing, sales, store setup, development, content writing, visual content and branding, and expert guidance. These experts provide invaluable services to Shopify merchants, helping them achieve their e-commerce goals and improve their online stores. Being recognized as a Shopify Expert comes with several benefits, such as increased credibility, exposure to a vast customer base, and the opportunity to collaborate with businesses of all sizes.

The Shopify Partner Directory: Your Key to Success

The Shopify Partner Directory is the hub for Shopify Experts. It connects skilled professionals with Shopify merchants in need of specialized services. As of October 2023, it has replaced the previous Experts Marketplace and continues to serve as a trusted platform where merchants can find the right partners for their e-commerce projects. Being listed on the Shopify Partner Directory can significantly boost your chances of attracting clients and growing your business. The directory offers a wide range of services, including marketing and sales, store setup, development and troubleshooting, content writing, visual content and branding, and expert guidance.

Meeting the Eligibility Requirements

As of now, Shopify is not accepting new applications for the Partner Directory. However, you can still prepare for the future by meeting and maintaining the eligibility requirements outlined by Shopify. Here’s what you need to do to position yourself for an invitation:

1. Remain in Good Standing: Ensure you adhere to the terms of Shopify’s Partner Program Agreement. This involves maintaining a positive relationship with Shopify and upholding your responsibilities as a certified professional.

2. Contribute to Merchant Growth: Actively participate in merchant growth by focusing on one of the following criteria:

  • Complete Five or More Successful Referrals: In the last 12 months, aim to successfully refer at least five clients to Shopify. This showcases your ability to bring new business to the platform and supports merchant growth.
  • Have 30 or More Accepted Collaborator Access Requests: In the last 12 months, gain at least 30 accepted collaborator access requests. This demonstrates your commitment to helping existing Shopify merchants optimize their stores and achieve their goals.

By meeting these criteria, you’ll be well-positioned to receive an invitation from Shopify to join the Partner Directory when they resume accepting applications. It’s a testament to your dedication and expertise, and it opens the door to a wealth of opportunities in the Shopify ecosystem.


Becoming a Shopify Expert and getting listed on the Shopify Partner Directory is a notable achievement in the world of e-commerce. It not only boosts your credibility but also provides access to a vast pool of potential clients. While applications to the directory are currently closed, you can still prepare for future opportunities by meeting the eligibility requirements and actively contributing to merchant growth. Remember, becoming a Shopify Expert is a journey, and with dedication and the right approach, you can position yourself for success in the Shopify ecosystem. When the time comes, you’ll be ready to shine as a trusted professional in the Shopify Partner Directory.

Looking for Shopify Experts?

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