Some email marketing platforms alternatives to MailChimp for Shopify stores

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Mailchimp announced that they’re no longer in the Shopify App Store and their Shopify integration will stop working May 12, 2019, or sooner.

If you’re a Shopify merchant using Mailchimp, this announcement probably comes as a big surprise. If you find a new email marketing platform alternatives to MailChimp then you have to check out these email marketing platforms.

1. Klaviyo


Klaviyo uses data from your Shopify store and automatically sends abandoned cart emails to your customers. It also created personalised product recommendations and delivers post purchase engagement campaigns.

Due to its data driven strategy, it can also help you run Facebook ads. It will also help you track actionable analytics. Even if a customer reads the email on mobile and buys on desktop, Klaviyo can track the impact.

With Klaviyo you can host your signup forms and landing pages, sync customers and subscribers to advertising audiences, send newsletters and automate flows from their library, like:

  • Abandoned Cart
  • Browse Abandonment
  • Customer Win-Back
  • Post Purchase Followup
  • Welcome Series
  • Order Confirmation
  • Shipping Confirmation
  • Happy Birthday
  • Anniversary
  • VIP Customers
  • Back in Stock

For the initial period all accounts are free for up to 250 contacts/500 email sends. This is good for a trial basis to find out if that is what rows your boat.

2. SmartrMail


SmartrMail is an email marketing app for Shopify and some ecommerce platforms. They make it easy to automatically send the products your customers are most likely to buy using machine learning.


  • Automated product recommendations
  • Easy to use and straightforward for any merchant
  • Deeper Shopify integration than MailChimp
  • Segmentation and automation tailored for Shopify
  • Same price range as MailChimp
  • Awesome chat support


  • Flexibility in automations could be improved
  • No free plan (but they offer a 15-day free trial)
  • Limited pre-made templates

3. AWeber


AWeber is an email marketing service provider with over 100,000 small business clients world wide. They help people keep in touch with the subscribers who have requested to be on their mailing list.

Actually, AWeber don’t provide services on Shopify but some developers used AWeber’s API to build the apps, that help the owner stores connect their store with AWeber.

4. Privy


Privy is a free suite of conversion and email tools, including exit-intent driven popups & banners, help you grow your email list from your Shopify store. All without coding or development skills needed.

And there are a lot of ESPs for you to choose: CampaignMonitor, ConstantContact, Omnisend, Getresponse

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